Wait, What's That - Your Go-To Guide For Naming Anything In Your Business

Get instant access to the Wait… What’s That? audio series + workbook and discover how to craft names that spark curiosity, create emotion, and make people want to buy before you even explain.

WHAT YOU’LL GET:

✅ A 5-part audio series that feels like sitting down with a friend who just gets it
✅ The exact formulas I use with clients to name offers, programs, services, and more
✅ Real-life examples (the good, the bad, and the scroll-stopping)
✅ My favorite AI prompts to help you brainstorm without staring at a blank page
✅ A fill-in-the-blanks workbook to make sure you leave with powerful, ready-to-use names

If your brand name (or your offer names) make people nod politely and move on… you’re losing attention before you even start selling.

A great name does the heavy lifting for you — it sparks curiosity, builds connection, and makes people lean in with a simple, “Tell me more.”

This guide will show you how to:
✨ Stop sounding like everyone else online
✨ Create names that feel personal, human, and unmistakably YOU
✨ Use formulas that work — again and again — for any product or service you create

PERFECT FOR YOU IF:

👉 You’re tired of bland, beige names that don’t get clicks
👉 You’re launching something soon and feel stuck on what to call it
👉 You want naming to feel fun and easy (instead of pressure-filled)
👉 You love the idea of having a resource you can return to over and over again